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SPL5040

SPORTS PROMOTION, MARKETING, AND PUBLIC RELATIONS

Subject Code

SPL

Course Number

5040

Course Title

SPORTS PROMOTION, MARKETING, AND PUBLIC RELATIONS

Course Level

Graduate

Degree Attributes

Graduate (A & S) Tuition Rate

Equivalent Course(s)

SPS504

Course Description

The primary aim of this course is to familiarize students with media relations, creating and writing athletic publications, and using social media and other marketing techniques to promote athletic programs.

Credit Hours Min

3